The finished spot
Rough story boards
Sunha Yoon and I worked on this spec commercial earlier this year. The job was made for/ with Fortune Cookie made up of show creator Ben Wolfinsohn and esteemed commercial director Pierluca de Carlo. The direction for the look and was inspired by the film A Bout de Souffle. Sunha did backgrounds, fx and compositing while I co-wrote, designed, fx animated, storyboarded, layed out, and animated it. The project was done using pencil and paper, photoshop and after effects. Production took about a month.